DANVILLE, CA — Wondering where your coffee comes from, the ideal brewing temperature or bean-to-water ratio, or how to get the perfect coffee grind?
No detail is too small for Goat Racer Coffee Co. and roaster and manager Arian Hamidi, who mans the recently opened specialty coffee shop and coffee tasting room in downtown Danville at 281 Hartz Ave.
A 12-ounce bag of coffee beans at $18 may be more than what you’re used to paying at the grocery store, but customers will also get access to Hamidi’s expertise.
“We’re trying to be a resource to the Danville area … to tell the whole story of coffee,” he told Patch. “From the plantation, all the way from arrival to roasting.”
Customers are invited to participate in a coffee cupping, or tasting, to sample different offerings. Goat Racer hopes eventually to sell coffee by the cup and to sell its beans in local grocery stores and cafes. Currently, the store sells espresso, single-origin beans from Ethiopia and Sumatra, and a blend named after Regensburg, the German city where Hamidi once worked and lived.
Hamidi, who spent eight years learning to roast coffee in Germany, worked his way up from apprentice to head roaster and seeks to answer all the nitty-gritty questions customers may have in an unpretentious, down-to-earth way.
Want to dump syrup or cream in your cup of Joe? Go right ahead. It’s your ritual, and Hamidi said he won’t judge you.
Customers are encouraged to come back into the store to share their experiences with homebrewing and to seek feedback on how to brew the perfect cup of coffee to their tastes, or how it’s made in-house at the Goat Racer store.
Water minerals, temperatures and all sorts of factors can affect the flavor of a cup of coffee, Hamidi said. It’s like getting a golden ticket to Willy Wonka’s chocolate factory, he said.
Goat Racer wants to foster intimate relationships with customers and take them behind the scenes of the coffee-roasting process.
“The idea with a specialty coffee shop is we want to be approachable, want to educate,” he said. “If we don’t know, we’ll research it.”
Learn more about Goat Racer at its website. Questions can be directed to Hamidi at [email protected] or 925-217-4857. Customers may have coffee shipped to their homes or pick up product in the store.